Gooding & Co

Why You Should Go

Each year during Monterey Car Week, among the many concours, cocktail receptions, and closed-door unveilings, one event rises above the rest in sheer drama, energy, and prestige: the Gooding & Company Pebble Beach Auction. For collectors, enthusiasts, and investors alike, this isn’t just an auction—it’s a stage where history changes hands.

Whether you're a seasoned bidder or simply a lover of timeless automotive design, Gooding & Co. offers a rare glimpse into the highest echelon of car culture, where craftsmanship meets investment, and every gavel strike echoes through the halls of motoring history.

What Makes Gooding & Co. Different?

Founded by David Gooding in 2003, Gooding & Company has quickly become one of the most respected names in collector car auctions worldwide. Known for its precision, presentation, and curation, the company holds exclusive rights as the official auction house of the Pebble Beach Concours d’Elegance—a distinction that speaks volumes about its credibility and prestige.

What sets Gooding apart is its meticulous selection process. Every vehicle presented has a story—a legacy. Cars are not just consigned; they’re curated. From pre-war Bugattis to modern supercars, each automobile is a work of art, offered in an environment that honors its value, history, and significance.

Record-Breaking Moments

Gooding & Co. has built a reputation not just on excellence—but on results. Their Pebble Beach sales regularly exceed $100 million in total revenue, often setting new world records.

Here are just a few unforgettable moments from recent years:

• 1959 Ferrari 250 GT LWB California Spider Competizione
  Sold for $18,045,000 (2016)
  A rare alloy-bodied variant with Le Mans history, this car represented the perfect blend of beauty and competition pedigree.

• 1937 Talbot-Lago T150-C SS Teardrop  Coupe
  Sold for $13,425,000 (2022)
  One of only a handful ever built, this car embodied pure rolling sculpture—a design icon with serious historical clout.

• 1995 McLaren F1
  Sold for $20,465,000 (2021)
  One of the most iconic modern supercars, this unmodified example with under 250 miles set a new benchmark for contemporary collectibles.

Gooding isn’t just for pre-war classics—it’s where Porsche 959s, Jaguar D-Types, and Lamborghini Miuras find new homes, often selling well into the seven- and eight-figure ranges. And each one tells a story that transcends time.

Why You Should Attend

You don’t need to raise a paddle to attend. Simply being in the room is an experience of its own. Here’s why you should go:

• See the world’s finest automobiles up close—cars you’ve only read about or seen in museums

• Network with collectors, brokers, historians, and industry insiders

• Witness investment-grade transactions live—many of these cars appreciate faster than real estate

• Learn what true craftsmanship and provenance look like—an education in art, engineering, and value

• Be part of automotive history—many Gooding sales become legendary overnight

Whether you're buying, dreaming, or simply admiring, the environment at Gooding is one of elegance, precision, and palpable excitement. There’s a sense that every second matters, because at Gooding, it truly does.

Beyond the Auction Block

What’s most impressive about Gooding is not just what they sell—but how they present it. The preview days leading up to the auction are open to the public, offering an intimate view of each car. With detailed provenance reports, expert commentary, and beautifully staged lighting, these previews feel more like an art exhibition than a car sale.

You’ll find collectors in bespoke suits mingling with young enthusiasts in loafers and linen, all drawn to the same thing: the pursuit of excellence.

Final Thoughts: More Than a Sale—It’s an Experience

If you’re attending Monterey Car Week and haven’t experienced Gooding & Co., you’re missing a cornerstone of what makes the week legendary. This is where history is bought, sold, and celebrated. It’s where craftsmanship is honored, where the stakes are high, and where automotive dreams come to life.

And whether you walk away with a bidding paddle or just a new perspective, one thing’s certain: Gooding & Company will leave a lasting impression.